AR Filter • Metaversify

Metaversify’s AR Filter revolutionizes the coffee experience by integrating Augmented Reality (AR) to provide interactive and engaging content. By scanning Tassimo products with a smartphone, users can access detailed product information, brewing guides, and personalized coffee recommendations. This innovative AR filter enhances the customer experience by making it more interactive and informative, helping users get the most out of their Tassimo coffee machines and pods.



What we did

Design, Development


AR Filters


Drive awareness about your brand via AR game filter - increase engagement & shareability.

  • Interactive Scanning: Use AR to access Tassimo content.
  • Product Information: Detailed insights on Tassimo products.
  • Brewing Guides: Step-by-step instructions for perfect brewing.
  • Personalized Recommendations: Tailored coffee suggestions.
  • Enhanced Experience: Makes coffee brewing more engaging and enjoyable.
  • User-Friendly Access: Easily accessible via smartphone.
  • Innovative Technology: Utilizes AR for a modern coffee experience.

Interactive, game, packaging - there are so many types of filters to choose from!


The challenge of this project was to develop a fun AR game filter that would be both easy to use and engaging. We used tracking and mapping technology to create a highly interactive game board that included sounds and animations.


Tassimo filter is an interactive game where the user has to blink to avoid the ice cube touching other filter elements. The ice cube is the main point of the filter because the filter’s purpose was to promote an iced beverage. Sound effects and little animations accompany the whole experience.

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Man experiencing the Metaverse through a VR headset.

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